The journal · what we learn as we grow
Notes on AI systems, from our own work.
What building AI systems for businesses looks like, failures included.
About $1MTaken through the forms we builtThe Eddie George Celebrity Golf Classic74KFollowers, 4 months after launchMatrix Academy
29 Sept 2026 · 3 min readWhat to ask before anyone builds AI for your business8 questions for the first call with anyone you might hire to build AI. Each has what a good answer sounds like, and a system of ours that still runs.Read the note →23 Sept 2026 · 2 min readWhat an AI agent costs to build.Read the note →23 Sept 2026 · 2 min readAn AI engineer, a freelancer, or a studio?Read the note →23 Sept 2026 · 1 min readHow a coaching institute went from 3 to 4 reels a week to 10 to 12 a day.Read the note →23 Sept 2026 · 1 min readCan a machine shop's quotes be automated?Read the note →20 Sept 2026 · 2 min readHow we choose a long-term partner.Read the note →20 Sept 2026 · 1 min readA year of growing systems: 5 lessons.Read the note →
How a note is made
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A question buyers ask
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Answered from our own cases
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Each figure linked to its case
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The case page shows the source
Where the figures come from
The Eddie George Celebrity Golf ClassicAbout $1MTaken through the forms we builtRead the case →Matrix Academy10 to 12Reels a day, from 3 to 4 a weekRead the case →ACIS Consulting5 minA quote, down from 2 to 3 hours of an estimator's dayRead the case →Scivo10 to 15Minutes from a script to a finished 1 minute filmRead the case →
